Find Why Users Drop Off, Get Confused, or Don’t Convert — In Just 7 Days

A SaaS UX Audit by an 18+ year Product Designer to uncover friction, improve adoption, and turn your product experience into a growth engine.

UI UX Audit Service

What You Receive

Your UX Audit Includes:

✓ 40+ page UX Audit Report
✓ UX Scorecard
✓ User Journey Issues
✓ Heuristic Evaluation
✓ Conversion Problems
✓ Competitor Benchmark
✓ Priority Fix Roadmap
✓ Loom Video Walkthrough
✓ 30-Min Strategy Call

I’ve worked with some of the best companies.

princepal UIUX clients 2024

Specialized UX Audits for AI SaaS Products

AI products fail differently.

I audit:

✓ AI onboarding
✓ Prompt experiences
✓ Human-AI workflows
✓ Explainability
✓ Trust signals
✓ Automation boundaries
✓ AI output feedback loops

aiode AI music for producers

Music

Aiode – AI Music

Redesigned Aiode’s product, website, and landing pages over two years.

View Case Study →

AI receptionist for healthcare

Artificial Intelligence

Dental AI Receptionist

A dental receptionist platform designed to reduce front desk workload.

View Case Study →

akiba digital case study by prince pal

Fintech

AkibaOne

Built systems supporting content, users, and internal workflows at scale.

View Case Study →

dental.com ai chatbot

TeleHealthcare

Dental.com

Discover how I designed an AI-powered dental assessment.

View Case Study →

Luxury branding and website design for a Dubai-based real estate brand.

Branding

Olive n Oak

Luxury branding and website design for a Dubai-based real estate brand.

View Case Study →

Cinemachina AI Film making app

Filmmaking

Cinemachina AI Filmmaking

Partnered with the Cinemachina team to improve UX, workflows, and optimize AI content generation.

View Case Study →

Have you ever recognized the signs of a poor user experience?

Users Sign Up… Then Never Come Back?

Common SaaS Problems I Find:

❌ Low activation rates
❌ Too many support tickets
❌ Confusing onboarding
❌ Poor dashboard adoption
❌ Failed product demos
❌ Low trial-to-paid conversion

Poor user experience is costing you money right now.

33%

customers would abandon a brand they once loved after a single negative experience.

☹️

Only 1 in 27

customers voice their complaints when dissatisfied; the others leave without a word.

15%

customers will share their negative experiences with 15 or more people.

⚙️ Proven Path

UX Audit Process

I can help you identify the pain points in your app that are causing user frustration. My app UX audit process consists of five steps to analyze user interactions with your product, pinpoint what works and doesn’t, and suggest improvements.

1

Discovery 🎯

First, I’ll explore your app, create user flow maps, and collaborate with your Product team to comprehensively understand its functionality from the ground up.

2

Research 🔍

Next, I’ll conduct in-depth interviews with your customers, Product, and Support teams to compile a list of challenges users encounter while using your app.

3

Sensemaking 👨🏼‍💻

I will connect the identified product issues to specific user flows and brainstorm potential solutions to address these challenges.

4

Prioritization ✅

Finally, I’ll facilitate a workshop with your Product team to outline possible solutions using the Impact/Effort prioritization matrix.

5

UX Audit Report 📈

Based on the established priorities, I’ll deliver a comprehensive UX audit report and a redesign roadmap for future UI/UX initiatives.

UI UX Audit Tools

UX Audit Tools

  • Google Analytics— This provides valuable insights regarding your website visitors, which you can utilize to improve your user experience. 
  • Microsoft Clarity— This creates interactive heat maps of users’ clicks, scrolls, and moves to give you an idea of how users interact with your website. 
  • Figma for heuristic evaluation report generation.

My UI/UX Design Offerings

With my UX audit services, I will enhance your product’s performance, achieve conversion goals, and boost customer retention.

01

Accessibility Compliance

Websites/Apps that impress everyone.

  • My Accessibility Compliance Audit process ensures your digital product meets accessibility standards and regulations, including –
  • Web Content Accessibility Guidelines (WCAG)
  • European Accessibility Act (EAA)
  • Americans with Disabilities Act (ADA)
Accessibility Compliance Services

02

Heuristic Evaluation

An evaluation by a UI/UX Designer.

  • I audit your digital product against usability heuristics for UI design, focusing on –
  • Visibility
  • User control and freedom
  • Consistency and standards
  • Error prevention
  • A comprehensive report outlines issues and recommendations for enhancing the user experience and ensuring your product meets optimal UX standards.
Heuristic Evaluation

03

Design System Compliance

For a seamless experience.

  • In my design system evaluation services, I ensure your digital product aligns with your organization’s design system.
  • I thoroughly audit your design system and the product to identify inconsistencies and non-adherence.
  • A final report is shared, showcasing deviations from standards and suggesting potential improvements.
Design System Compliance
Client - David Orban

David Orban

CEO, Tesla Table

Prince helped us simplify a complex AI workflow and redesign our SaaS experience for the restaurant industry.

🟢 For selected SaaS founders:

Free 15-minute UX opportunity review available.

FAQs – All the answers to your questions.

What is a UX audit, and Why is it Important?

A UX audit is a comprehensive evaluation of your product’s user experience. It examines all aspects of user interaction with your app, including visual design, usability, and accessibility. Conducting a UX audit is essential for identifying and addressing issues that can negatively impact user satisfaction, enhance conversion rates, and help maintain a competitive advantage.

How long does a UX audit take?

The duration of a UX audit varies based on the complexity of the product. Typically, it takes between 3 days to 2 weeks for a thorough assessment.

What improvements can I expect after a UX audit?

While a UX audit does not directly resolve product issues, it is a diagnostic tool that pinpoints areas needing attention and facilitates informed decision-making. Implementing the recommended improvements can lead to a more seamless user experience, resulting in higher adoption rates, improved engagement, greater user satisfaction, and increased conversions.

What Do UX Audit Services Include?

My UX audit services are designed to identify gaps in your product’s user experience and provide a roadmap for improvement. Typically, my services include:
– Interviews with your product team
– Competitor analysis
– Heuristic evaluation
– Information architecture analysis
– User flow mapping
– User research and testing
– Visual design review
– A comprehensive UX audit report detailing identified issues and recommended solutions.

What is the Cost of a UX Audit?

The UX audit is a core part of our product redesign services and is free of charge.