Cleaning Mess Created By AI
Fractional UX Expert helping AI SaaS
companies simplify complex products.
SaaS
Fintech
Healthcare
The Facts
AI builds faster. Bad UX fails faster.
Problem → Solution
AI Adoption Problems
→ Human-AI workflow design
SaaS Growth Problems
→ UX audit
Scaling Problems
→ Design systems

❋ PROJECTS
22—26
I help B2B SaaS startups boost retention using user research and great design.
Boosted conversion 57% during black friday sale
Aiode – AI For Music Producers
Redesigned Aiode’s product, website, and landing pages over two years, helping simplify music creation and support the platform’s growth and acquisition.
Manual follow-ups reduced by ~48%
Dental AI Receptionist
AI-powered dental receptionist platform designed to reduce front desk workload, improve patient rebooking, and streamline clinic operations with ethical, human-centered automation and EMR integration.
Operational Efficiency Increased by 39%
Akiba One – Fintech + Regulatory Compliance App
Redesigned Akiba One, an enterprise fintech SaaS platform, focused on workflow automation, KYC verification, and scalable UX systems.
Increased platform engagement by 45%
Dental.com AI Assessment
Discover how I designed an AI-powered dental platform for Dental.com, featuring a CICI chatbot, mobile-first design, and a seamless user experience.
Designed intuitive UX for more than 10 SaaS FinTech Metrics
Calqy – B2B revenue recognition fintech app for businesses using Stripe
I designed a fintech platform that automates revenue recognition for Stripe and transforms complex accounting workflows into something finance teams can actually trust.
🏆 Awards & Features
My Philosophy
Design Services
I help founders redesign confusing workflows, improve onboarding, and
create AI experiences users actually trust.

Fractional UX Partner
Senior UX leadership without full-time hiring.
Testimonials
A track record of treating clients right.
“Outstanding UI Designer! We have completed a few projects with Prince and will work with them again anytime. Great Work!”

David Eberli
Founder / CTO at eCarUp
Ways to work together
Get started at a USD 21 per hour rate
Fractional Service
Embedded Design Partner
Plug into your team to raise the bar on product and AI UX, week over week.
- AI agent experience design
- UX audits & clarity optimization
- Design systems & component libraries
- Design direction & mentoring
Project-Based Service
End-to-end engagement
A defined scope — from a 0 → 1 launch to redesigning a mature platform.
- Discovery, IA & decision flows
- End-to-end product & UI design
- Interactive Figma prototypes
- Developer-ready handoff
Industry Expertise
I design delightful UX to boost your business growth.
Fintech
Fintech and Regulatory Industries
- Created an experience for fraudster detection
- Created the best credit card experience
- Digital Identity Verification
- Insurance and Claim Processing
- Created the UX of Subscription Analytics
SaaS AI
Specializes in reducing customer churn
- Boosting trial-to-paid account conversions
- Conducting a UX audit to pinpoint the design flaws
- Crafting a custom-designed web application
Healthcare
Designed teledentistry software
- Virtual (Tele) Appointments Experience
- Health Records Management with AI
- Health Tracking Experience
- Mental Health and Stress Management UX
- Clinical and Patient Portal Designs
Trusted by successful SaaS companies

Product Thinking & AI UX Insights
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Human-AI Oversight Framework for a Fractional UX Expert
A practical framework for a Fractional UX Expert to design Human-in-the-Loop systems that balance Human-AI Oversight and automation.
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What Is a Fractional UX Designer? Why Companies Are Hiring One?
Learn what a fractional UX designer is, what they do, and why more companies…
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Design Inspiration That Hits Different – This is the Good Internet
A personal link list by Prince Pal – design inspiration and thought-provoking YouTube videos…
Frequently Asked Questions
I start with systems, not screens — understanding real user behavior, mapping workflows before UI, and identifying friction in decision-making. Then I design for scale, not just usability.
That’s a fair question. Honestly, AI tools are great — they can whip up a quick interface faster than anyone. But here’s the thing: they don’t think. They don’t pause to ask why. They don’t understand the messy, beautiful complexity of your users or the subtle goals behind your product.
What I bring is that missing layer of thought — the context, the empathy, the reasoning behind every pixel. I dig into what your users actually need, what’s confusing them, and how we can turn that insight into experiences that keep them coming back.
When you work with me, you don’t just get polished design files dropped into a folder. You get a thinking partner — someone genuinely invested in making your product work better and grow faster.
Agentic AI Design is a modern product design approach where specialized AI agents assist with research, wireframing, visual design, prototyping, and development. Instead of relying on a single tool, I orchestrate multiple AI systems while applying human expertise to guide strategy, decision-making, and product direction.
Figma, Axure, and Framer for design; Claude Code and Claude Design for UI → code workflows; plus RunwayML, Veo, Seedance, ChatGPT, and MidJourney across AI-driven production.
I primarily work on:
– AI copilots and assistants
– AI-powered applications
– SaaS platforms
– Enterprise software
– Healthcare products
– Fintech products
– Workflow automation systems
– Multi-user dashboards
The cost of the MVP UI/UX Design is directly proportional to the project’s scope. However, the basic engagement costs with me can be USD 30 per hour.
Yes, I specialize in redesigning legacy software. I have extensive experience modernizing outdated systems and can help improve their usability and user experience.
Good design does much more than polish the surface. It quietly improves how people experience your product — and how your business performs. Here’s what thoughtful UX design can bring to the table:
- Save development costs — Testing and refining designs early prevents expensive rework later.
- Boost customer retention — When things work, people stick around.
- Attract investors and new funding — Strong design signals maturity and vision.
- Gain a competitive edge — Great experiences are challenging to copy.
- Increase recurring revenue — Happier users are more likely to upgrade and renew.
- Improve reviews and referrals — Good design turns customers into advocates.
- Reduce training and support costs — Clear, intuitive interfaces need less explanation.
- Increase feature adoption — Simpler flows encourage exploration and use.
- Align your product and marketing — A cohesive design language builds trust.
- Enhance usability and efficiency — Better workflows mean fewer errors and faster results.
- Overcome sales hurdles — Strong design helps tell your product’s story with confidence.
- Speed up delivery — A well-built design system keeps teams consistent and efficient.
Yes — based in SAS Nagar (Mohali), India, collaborating with founders and teams across the US, UK, EU, and beyond.


























